April 2023 Newsletter


Want To Sell Your House This Spring? Price It Right.

Over the last year, the housing market’s gone through significant change. While it’s still a sellers’ market, homes that are priced right are selling, and they get the most attention from buyers right now. If you’re thinking of selling your house this spring, it’s important to lean on your expert real estate advisor when it comes to setting a list price. As Realtor.com explains:

“Move-in-ready homes with curb appeal and in desirable areas—and that are priced to sell—are especially likely to move quickly this spring.”

In today’s market, how you price your house will not only make a big difference to your bottom line, but to how quickly your house will sell.

Why Pricing Your House Right Matters

Your asking price sends a message to potential buyers, especially today.

If it’s priced too low, you may leave money on the table or discourage buyers who may see a lower-than-expected price tag and wonder if that means something is wrong with the home.

If it’s priced too high, you run the risk of deterring buyers. When that happens, you may have to lower the price to drive interest when your house sits on the market for a while. But be aware that a price drop can be seen as a red flag by some buyers who will wonder what it means about the home.

To avoid either headache, price it right from the start. A real estate professional knows how to determine the ideal asking price. They balance the value of homes in your neighborhood, current market trends, buyer demand, the condition of your house, and more to find the right price. This helps lead to stronger offers and a greater likelihood your house will sell quickly.

The visual below helps summarize the impact your asking price can have:

Bottom Line

Homes priced at the current market value are selling faster and at a better price right now. To make sure you price your house appropriately, maximize your sales potential, and minimize your hassles, let’s connect today.



The information contained, and the opinions expressed, in this article are not intended to be construed as investment advice. Keeping Current Matters, Inc. does not guarantee or warrant the accuracy or completeness of the information or opinions contained herein. Nothing herein should be construed as investment advice. You should always conduct your own research and due diligence and obtain professional advice before making any investment decision. Keeping Current Matters, Inc. will not be liable for any loss or damage caused by your reliance on the information or opinions contained herein.




…at Keller Williams Success Realty last month.

In our area this month…

The spring market is in full bloom!

Our market is back to a strong sellers’ market, especially in McHenry and Schaumburg, IL.

Things to remember:

- There are buyers out there, so now is a great time to jump into the market

- Pricing your home appropriately will bring more buyer attention to your home (and ultimately a better sale)


Key Lime Pie Sweet Rolls

Ingredients

FOR THE DOUGH:

  • ¾ cup 2% or whole milk, warmed (around 100°F)

  • ⅓ cup granulated sugar

  • 2 teaspoons instant yeast

  • 3 large eggs

  • 1 stick (8 tablespoons) unsalted butter, melted and cooled slightly

  • ¼ cup key lime juice (see NOTE)

  • 1 tablespoon key lime zest (see NOTE)

  • 4–4½ cups all-purpose flour, plus more for dusting surface

  • 1 teaspoon kosher salt

FOR ASSEMBLY/FILLING:

  • 1 stick (8 tablespoons) unsalted butter, softened

  • 1 cup granulated sugar

  • 2 tablespoons key lime zest

  • 1 cup graham cracker crumbs (roughly 4 full crackers)

FOR THE FROSTING:

  • 6 oz cream cheese, softened

  • 2 tablespoons unsalted butter, softened

  • 2 cups powdered sugar

  • 1 teaspoon vanilla bean paste (or extract)

  • 2 tablespoons key lime juice

  • 1 tablespoon key lime zest

  • Pinch of kosher salt

  • Additional graham cracker crumbs

Directions

FOR THE DOUGH:

  1. To the bowl of a stand mixer, add the milk and sugar and stir to combine. Sprinkle the yeast over top and allow to sit until foamy, about 5 minutes.

  2. Stir in the eggs, melted butter, key lime juice and zest, and vanilla. Attach the dough hook and turn the mixer on low. Once the wet ingredients are combined, stir in 4 cups of the flour and the salt and mix for a few minutes to fully incorporate. If the dough is very sticky, add another ½ cup of flour until the dough is tacky but not overly sticky.

  3. Cover the bowl with a damp towel and place in a warm spot to rise for 1 hour or until the dough has doubled in size.

TO ASSEMBLE:

  1. Place the risen dough on a lightly floured surface and roll it out thinly to a rectangular shape, roughly 10 x 12 inches.

  2. Spread the softened butter all over the surface of the dough.

  3. Sprinkle the sugar and lime zest evenly over the butter, pressing it in gently to adhere.

  4. Sprinkle over the graham cracker crumbs.

  5. Working from the longer end of the dough, roll to form a log shape, carefully folding the dough over the filling with each roll.

  6. Butter a 9 x 13-inch baking dish. Slice the log into 12 equal pieces and place them, cut side up, in the buttered baking dish.

  7. Cover the rolls with a towel and allow them to rest for another 30 minutes (at this point, you can also refrigerate the rolls overnight to use the next day. See recipe notes). During this time, preheat your oven to 375°F.

  8. Once the rolls have risen enough so that they are all touching in the pan, transfer the pan to the oven and bake for 20-25 minutes or until the rolls are puffed and golden brown.

FOR THE FROSTING:

  1. While the rolls are baking, make the frosting by creaming together the cream cheese and butter until smooth and creamy.

  2. Add in the powdered sugar and beat again to incorporate.

  3. Add in the vanilla, lime juice, and lime zest and beat to combine. Lastly, add a tiny pinch of kosher salt and mix.

  4. Add more powdered sugar, as needed, to reach desired thickness.

  5. Spread the frosting all over the rolls while they are warm. Garnish with more lime zest grated over top and the additional graham cracker crumbs.

  6. Serve!